Interesting promo on Head and Neck Restraint System with NAS

Originally posted by RSTPerformance:
...You mention above that you can not take a product back...

What happens if after a year the leasee decides he/she doesn't want to lease the next season?

Raymond Blethen
RST Performance Racing
Click to expand...

Raymond,

Hmm. Good point. As I said, we've just been kicking this around so far and haven't really worked through the details. You guys are throwing out some good ideas.

There are two aspects of your scenario that come to mind: 1) What happens to the physical product and, 2) what happens to the lessor/lessee relationship.

One the product side, yes, I mentioned above that we couldn't use returned systems. Actually, we could if they were checked/refurbished. The demo systems we currently offer have been under our control at the track or, worse case, used for a weekend rental without incident.

After a year of use a system would need to be thoroughly checked/refurbished before it could be sold, otherwise it would be tagged as a "walk around" demo, i.e. we show it to drivers but never let it get on the track. Of course, it wouldn't show very well because it would be a bit banged up, and the cost of labor, magnafluxing and refinishing a single system would be very high. We would probably just write it off.

On the business side your scenario gets even more interesting. A formal lease agreement would work of course, but what happens if the driver crashes, the Isaac system saves their life, but something gets bent? Now they need to lease another Isaac while still making payments on the first.

It can get complicated, can't it?

One clean way to do this is to offer the product as a complete annual service: $X/year, period. Crash five times? Fine, you get 5 Isaac replacements at no additional charge, etc. We would assume considerable risk, so the $89.50/year won't cut it. However, with the Simpson D-Cel at $225 per year for about a 50% head load reduction, we have some room.

Drivers are starting to look at these products long term. We have seen an increase in sales to former Hutchens users, and once the D-Cel customers have to go back for another one in a year or so, we expect them to show up also.

Thanks for the ideas. If there is a reasonable way to make this work, we will give it a try.

------------------
Gregg Baker, P.E.
Isaac, LLC
http://www.isaacdirect.com
 
Originally posted by gsbaker:
Body parts aside for the moment, we've been giving some thought to how we could ease the financial burden of purchasing a head and neck restraint by converting it to an annual expense rather than a capital purchase, i.e. the product is rented/leased rather than purchased outright.

I know, it's not like leasing a car where the title remains with the "seller." We would need to charge a credit card annually, and there is always the chance that some low life would cancel the card, leave town and sell the product on Ebay, but the idea is appealing.

Anyone want to lease an Isaac system for $89.50 per year?
Click to expand...


Yes Gregg, I would lease today.
 
It looks like we have some interest.

You know guys, it's always possible to self finance a purchase like this. Just spread out the CC payments over a few months. I know, there is some interest, but if you don't drag it out over years, it's not that bad.

------------------
Gregg Baker, P.E.
Isaac, LLC
http://www.isaacdirect.com
 
Speaking of adhesive. I got my adhesive early last year. It was one of the first ones sent out. I was rushing around trying to get ready for the first race and never had time to use it.

Here we are one year later, and I'm fixing to glue the brackets on to a new helmet with said adhesive. I don't see any kind of date code on this stuff. Is there some sort of shelf life I should be concerned about?

Wayne
 
Originally posted by Wayne:
Here we are one year later, and I'm fixing to glue the brackets on to a new helmet with said adhesive. I don't see any kind of date code on this stuff. Is there some sort of shelf life I should be concerned about?
Click to expand...

Wayne,

Yes, your adhesive expired last Thursday the 5th, so instead of being 3.00 times stronger than needed for a 45G impact, it is now only 2.99 times stronger.

Seriously, get in touch with us and we will send you a fresh one at no charge.

Really? You kept it around for a year?

------------------
Gregg Baker, P.E.
Isaac, LLC
http://www.isaacdirect.com
 
You know guys, it's always possible to self finance a purchase like this. Just spread out the CC payments over a few months. I know, there is some interest, but if you don't drag it out over years, it's not that bad.

Gregg-

Thats what the shock guy, the quaiffe guy, the tire guy, and the girlfriend said
wink.gif


Raymond
 
Originally posted by gsbaker:
Wayne,

Yes, your adhesive expired last Thursday the 5th, so instead of being 3.00 times stronger than needed for a 45G impact, it is now only 2.99 times stronger.

Seriously, get in touch with us and we will send you a fresh one at no charge.

Really? You kept it around for a year?
Click to expand...
Yup, had the brackets bolted to my old helmet... with good intentions of gluing brackets onto my new helmet for the 03 season. Used the old helmet for all of 2003, while the new helmet was resting in the box getting ready for the 04 season.

Thanks
Wayne
 
I've seen this in person recently and like it.

Bob"Honda"Clark

[This message has been edited by 1stGenBoy (edited February 14, 2004).]
 
You must log in or register to reply here.
Back
Top